WELCOME TO PENSAR MEDIA—we are a content and research agency helping financial and legal services companies share stories that captivate.

We love words. We love data. And we are passionate about bringing them together to help your brand create content that will resonate with your audience and grow your business.

Our combined experience spans almost two decades, working for leading publications including The Wall Street Journal, Dow Jones Newswires and Legal Week. Through the latter's research unit, Legal Week Intelligence, we have produced content for high-profile global companies including Microsoft, Thomson Reuters, Kroll, Deloitte and more.



We understand the importance of storytelling and how compelling narratives can bring your products, services and ideas to life, helping you start meaningful conversations with new prospects or existing clients—and positioning your brand at the centre of their needs.

We are skilled at crafting end-to-end business development strategies that integrate content, social media and digital marketing. There is no single approach—we will work with you to find the most fitting solution.

Here is a snack-size rundown of what we can offer:

  • Our THOUGHT LEADERSHIP reports can help your business share unique insights on the themes and trends that are impacting your clients, empowering you to set the agenda and boost your industry profile.
  • Our CONTENT MARKETING strategies can create engaging, impactful and valuable content that can grow your audience, build trust and bolster your brand image.
  • Our COPYWRITING service is there to help with whatever editorial support you need—be it writing marketing copy that sings, blog posts that punch or polishing and editing your own content to a high shine.



Co-founder, Content & Strategy Director

James has extensive experience in content development, editing, writing and market research gained from working as the director of research at ALM publishing and Incisive Media in London and New York. Some of the clients he worked with include: CMS, Bird & Bird, Deloitte, Kroll, Microsoft, Mimecast, RBC, RBS, SAP Fulcrum and more. Prior to this he worked as an analyst at a start up and in policy analysis for a criminology think tank. James has an undergraduate degree in politics and a postgraduate degree in law. He is happiest travelling, overeating, listening to soul music or watching RuPaul’s drag race (sometimes all at the same time). He still can’t really swim, but did have lessons recently.  

Ben Edwards


Co-founder, Editorial Director

Ben is an experienced journalist and copywriter, having previously been a reporter at Dow Jones Newswires and the Wall Street Journal in London. He has been freelancing since 2015, writing regularly for publications including Euromoney, IFR and Legal Week (where he was first commissioned by James). Ben has a masters degree in newspaper journalism. He is fascinated by financial markets and the business of law (and space science). When he’s not working you can usually find him reading, checking the football scores or pretending to exercise. He once went diving with great white sharks and spent several summers in Ibiza editing a music magazine (equally as hazardous for your health).


Give us a call on 020 8638 5172 or send an email by clicking the link and we'll get right back to you...